Brand Launch Campaign
A full launch rollout — teaser, reveal and follow-through — built as one continuous visual story.
Campaigns2025
Available for freelance projects
Designing brands.Growing communities.
Social Media Designer & Growth Strategist
I create scroll-stopping visual content and strategic social media experiences that help brands build a stronger digital presence.
01Social Media Design
Turning ideas into visuals people remember.
Social Media DesignContent StrategyBrand StorytellingSocial Media GrowthCreative Direction
01 — About
More than justa post designer.
I combine visual creativity with social media strategy to create content that doesn’t just look good — it has a purpose.
Working across three to five accounts at a time means thinking in systems: a look that survives a hundred posts, a calendar that survives a busy month, and a voice the audience starts to recognise before they read the name.
Good design gets attention.
Good strategy keeps it.
Where I work
06 disciplines- 01
Visual Design
Posts, carousels, stories and campaign creatives built around one consistent visual language.
- 02
Content Planning
Calendars, pillars and formats mapped to what a brand actually needs to say.
- 03
Social Media Management
Day-to-day publishing, community replies and keeping the feed alive.
- 04
Audience Engagement
Conversation-first content that gives people a reason to respond.
- 05
Social Media Optimization
Profiles, captions, structure and discoverability, tightened up.
- 06
Growth Strategy
Reading what performs, then shaping the next month around it.
02 — Services
What I can dofor your brand
Pick one, or run the whole thing end to end — design, planning and the follow-through that keeps a feed consistent.
03 — Platforms
Built for thesocial-first era.
Every platform rewards something different. These are the ones I design and plan content for — formats, sizes and rhythm adapted to each, from one shared brand direction.
- InstagramPosts · Carousels · Stories · Reel covers
- FacebookPage posts · Event creatives · Covers
- LinkedInFounder posts · Carousels · Company updates
- PinterestPins · Idea pins · Board design
- YouTubeThumbnails · Channel art · Community posts
Platform names are referenced only to describe the content created for them. No affiliation or partnership is implied.
04 — Work
SelectedWork
A selection of campaigns, series and rebrands. Case studies are being written up — reach out for the full decks and process.
05 — Process
From ideato impact.
Four steps, run as a loop rather than a one-off project — each cycle informs the direction of the next.
- 01
Discover
Understand the brand, audience and goals.
Where the brand stands today, who it is talking to, and what the feed is actually meant to achieve.
- 02
Strategize
Build a content and creative direction.
Content pillars, formats and a visual direction — so every post has a job before it gets designed.
- 03
Create
Design content that communicates clearly and captures attention.
Design, copy pairing and asset delivery, produced in batches to keep publishing consistent.
- 04
Grow
Analyze, optimize and improve the social presence.
Review what performed, keep what worked, and shape the next cycle around real audience response.
06 — Experience so far
Figures describe the scope of the work, not promised outcomes.
- Social accounts managed
- 0–5Social accounts managedOngoing
- Creative posts designed
- 000+Creative posts designedAnd counting
- Campaigns created
- MultipleCampaigns createdLaunch & seasonal
- Creative strategy behind it all
- 00Creative strategy behind it allDesign + intent
07 — Kind words
The feed finally looks like one brand instead of twelve different posts. Everything has a reason to exist now.
01/03
08 — The person behind it
Creative by nature.Strategic by mindset.
I believe great social media sits at the intersection of design, storytelling and strategy.
That means asking what a post is for before opening the canvas, and staying with a brand long enough to see whether it worked. Design that looks good is the starting point — not the finish line.
09 — Let’s work together
Let’s create somethingpeople remember.
Have a brand that deserves better social media?
Or email directly
hello@falgunistudio.com10 — Contact
Tell me aboutyour brand.
A few lines about where you are and where you want the feed to go is plenty. I usually reply within two working days.
- Based in
- India — working with brands worldwide